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The Franchise MBA

The Franchise MBA helps clients structure a franchise strategy based on the uniqueness of their situation and what they find most compelling as to brand, culture and operating models in order to attain their goals. We operate under this framework:

• The Introspective Self
• The Franchisor
• The Franchisees
• Legal and Financial

I will help you navigate through the complexities of modern franchising. The end results are sustainable goals that meet your needs and help you avoid costly mistakes.

I have extensive experience with and understand the complex franchising issues of both the franchisor and franchisee. I understand the need to combine significant business knowledge of the ever-changing franchise landscape with thorough knowledge of how quality franchise organizations are run and what they look for in ideal partners. We seek to introduce our clients to the best franchise companies. We have the flexibility to operate across a wide variety of fields and include franchised companies in industries such as property services, personal services, fast food, manufacturers, real estate, auto and many others.

I help to explain the rights, responsibilities, duties and obligations of all the parties in the franchise relationship. If problems arise with the relationship between the franchisor and the franchisee, it is usually because one of these four steps was not followed carefully:

Step 1: Defining Yourself

Step 1: Defining Yourself

I have been in the business world for well over 20 years with a majority of that time spent as a senior executive with well-known franchise companies. Time and time again I’ve noticed one key attribute that great franchise owners’ share - a strong sense of self-awareness. It can be a daunting task to truly understand yourself and the opportunities your talents, interests, and wealth can create. I have the experience and knowledge to help you find the business that fits what you want to achieve. I will walk you through what being a franchise owner really means, and I will help you cut through any red tape you may face in your way. I will tell it to you straight and not waste your time to ensure that where you end up has a solid foundation based on who you are. The most important compass in your journey is the understanding of your direction in your world and how you wish to interact with it.

Step 2: Exploring the System

Step 2: Exploring the System

Once we determine your capabilities and the orientation that fits your lifestyle, the next leg of our journey is exploring the industry. With over 2500 registered franchise companies available in the marketplace, determining the right one can certainly seem like an intimidating task. I am fortunate to have a wealth of resources at my disposal to help pre-screen these franchises. I work with some of the most recognized and successful franchise companies in every industry whether it is retail,food, automotive, personal service, property service and many more.

Step 3: Refining the Passion

Step 3: Refining the Passion

The reality is some franchises are amazing, some are mediocre, and some could perform much better than they currently are. Working with me as your guide you will understand what to look for in evaluating your options and making what could be a difficult process much more manageable. Working together, we will determine the best ways to articulate your interests and how they would mesh with potential franchises. I will empower you with a wealth of knowledge about the various territories and industries you may be entering. Ultimately, I will serve as an ambassador for you, bringing you to the franchise world educated and ready to make informed decisions.

Step 4: Launching Your Dreams

Step 4: Launching Your Dreams

The final part of our journey together gives you a chance to dive further into franchises that we end up picking as your finalists. We will then determine which one is your best choice by interacting with a multitude of industry experts from legal advisors, financial advisors, other franchisees, the franchisor, and even the competition. You will have the ability to examine documents like the Franchise Disclosure Document that overviews each individual franchise separately and to understand the options you have to finance your business in an efficient manner. At the end of the day, you will have made a choice that fits your interests, skills and objectives. Most importantly, you will have the frameworks necessary to evaluate your opportunities and be confident in your decisions.